![]() “So how Auto Trader plans to grow/monetise will be a focus, and suggests potential for upside risk to consensus revenue forecasts in outer years, enhancing Auto Trader’s appeal further versus classified peers.” It added: “We think consumer appetite for online retail is there, but consensus likely bakes in very little given uncertainty on the model. It believes the company is well placed, based on a track record of growth via innovation and the strength of its brand and relationships with car retailer customers. ![]() ![]() The bank is most interested in how the car marketplace plans to unlock the large mid- to long-term opportunity in digital retail.
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